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Learning Sessions
Keynotes, Honorees and dynamic disruptors take the stage to share secret knowledge on creating community and connecting with consumers in ways that don’t just get them to buy, but to buy in.
Inner Sanctums
These intimate sessions provide a select few attendees the opportunity to personally learn from the trailblazers in a no topic, no presentation, ask-me-anything format.
Agenda 2020
Stay tuned for more sessions coming soon.
Inner Sanctum | The Story of The Gathering // How to Build a Global Event
Registration Coming Soon
February 19, 11:00 am
Inner Sanctum
Welcome Address
Ryan Gill, Chairman & Co-Founder, The Gathering
February 19, 1:00 pm
Experience
Keynote | Rory Sutherland
Rory Sutherland, Vice Chairman, Ogilvy
February 19, 1:10 pm
Keynotes
Inner Sanctum | Frank Palmer
Registration Coming Soon
February 19, 2:20 pm
Inner Sanctum
Cult Brand Honoree | Skittles
Jane Hwang, Vice President, Fruity & Skittles® Brand Director, Skittles
February 19, 2:20 pm
Cult Brand Honoree
Cult Brand Honoree | Doritos
Rachel Ferdinando, Senior Vice President and Chief Marketing Officer, Doritos
February 19, 2:20 pm
Cult Brand Honoree
Inner Sanctum | Rory Sutherland
Registration Coming Soon
February 19, 3:30 pm
Inner Sanctum
Notable Brand | Sam’s Club
Tim Simmons, VP Operations Transformation , Sam’s Club
February 19, 3:30 pm
Notable Brand
Partner Session | TEADS
Bertrand Cocallemen, Global Creative Director, Teads
February 19, 3:30 pm
Partner Session
The End of Marketing: Humanizing Your Brand in the Age of Social Media and AI
Carlos Gil, Author & Entrepreneur, Carlos Gil Media
February 19, 3:30 pm
Emerging Trend
Accenture Interactive
Details coming soon
February 19, 4:40 pm
Partner Session
2020 Cult Brand Personality
Announcement coming soon!
February 19, 4:40 pm
Cult Brand Personality
Notable Brand | Tim Hortons, Burger King, Popeyes
Duncan Fulton, Chief Corporate Officer, Restaurant Brands International, Tim Hortons
February 19, 4:40 pm
Notable Brand
Micro Outings
Connect with fellow attendees in off-site group networking dinners
February 19, 7:00 pm
Micro Outing
VIP Dinner
Available to Illuminati Pass holders or by invitation only
February 19, 7:00 pm
Experience
Movie Screening
Film announcement coming soon
February 19, 8:30 pm
Experience
Opening Reception | The Gathering Music
Details coming soon
February 19, 9:00 pm
Experience
Morning Movement Workout
Details coming soon
February 20, 7:30 am
Experience
Cult Brand Honoree | Hot Wheels
Jason Horowitz, Global Head of Vehicles, Hot Wheels
February 20, 9:00 am
Cult Brand Honoree
Emerging Brand Honoree | Nütrl Vodka Soda
Paul Meehan, Creator, Owner & Brand Manager, Nütrl Vodka Soda
February 20, 9:00 am
Emerging Brand
Q&A | Chip Wilson
Chip Wilson, Entrepreneur and Philanthropist
February 20, 9:00 am
Q&A
Keynote | Chris Kneeland
Chris Kneeland, Co-Founder The Gathering, CEO & Co-Founder, Cult Collective
February 20, 10:05 am
Keynotes
Inner Sanctum | The Influencer Code
Amanda Russell, Fitness Icon, Entrepreneur, Professor of Marketing, Author, The Influencer Code
February 20, 11:10 am
Inner Sanctum
Cult Brand Honoree | Coca-Cola
Geoff Cottrill, Senior Vice President of Strategic Marketing, Coca-Cola
February 20, 11:10 am
Cult Brand Honoree
Cult Brand Honoree | Spotify
Alex Bodman, VP, Global Executive Creative Director, Spotify
February 20, 11:10 am
Cult Brand Honoree
Cult Brand Honoree | ESPN
Laura Gentile, Senior Vice President, Marketing , ESPN
February 20, 1:30 pm
Cult Brand Honoree
Cult Brand Honoree | Under Armour
Diane Pelkey, SVP, Global Communications & Entertainment, Under Armour
February 20, 1:30 pm
Cult Brand Honoree
Emerging Brand Honoree | The Vegas Golden Knights
Brian Killingsworth, Senior Vice President & Chief Marketing Officer, Vegas Golden Knights
February 20, 2:40 pm
Emerging Brand
Emerging Brand Honoree | Saje Natural Wellness
Kiara LeBlanc, Chief Innovation & Brand Officer, Saje Natural Wellness
February 20, 2:40 pm
Emerging Brand
Cult Brand Honoree | The Harlem Globetrotters
Brent Baldwin, Head of Brand Marketing, The Harlem Globetrotters
February 20, 2:40 pm
Cult Brand Honoree
Inner Sanctum | Tim Hortons, Burger King, Popeyes
Registration Coming Soon
February 20, 2:40 pm
Inner Sanctum
Inner Sanctum | Accenture
Registration Coming Soon
February 20, 2:40 pm
Inner Sanctum
Keynote | Cameron Herold
Cameron Herold, Founder, COO Alliance
February 20, 3:50 pm
Keynotes
Partner Session | Advanced Symbolics
Coming Soon
February 20, 3:50 pm
Partner Session
Inner Sanctum | Chilis
Coming Soon
February 20, 3:50 pm
Inner Sanctum
Music Convergence
Stay tuned for speakers and acts coming soon!
February 20, 3:50 pm
Music Convergence
Inner Sanctum | Panera Bread
Registration coming soon.
February 20, 5:00 pm
Inner Sanctum
The Influencer Code
Amanda Russell, Fitness Icon, Entrepreneur, Professor of Marketing, Author, The Influencer Code
February 20, 5:00 pm
Emerging Trend
Music Convergence
Stay tuned for speakers and acts coming soon!
February 20, 5:00 pm
Music Convergence
Gala Reception
Mix and mingle in advance for the dinner and awards ceremony
February 20, 6:30 pm
Experience
Pinnacle Awards Gala & Dinner
Celebrate the achievements of our 2020 Cult Brand Honorees
February 20, 7:30 pm
Experience
After Party
Music, networking and fun! More details coming soon.
February 20, 10:00 pm
Experience
Live Podcast Recording
Chad Sowash & Joel Chessman, Badass Podcast Hosts, Chad & Cheese Podcast
February 21, 9:00 am
Emerging Trend
Inner Sanctum | 2020 Honoree
Registration Coming Soon
February 21, 9:00 am
Inner Sanctum
Notable Brand | GoDaddy
Cameron Scott, Chief Brand Officer & SVP, GoDaddy
February 21, 9:00 am
Notable Brand
Inner Sanctum | Notable Brand
Registration Coming Soon
February 21, 10:00 am
Inner Sanctum
Notable Brand | A&W
Sarah Mueller, VP, Marketing, A&W
February 21, 10:00 am
Notable Brand
Notable Brand | Aegis Living
Dwayne Clark, Longevity Expert and Corporate Culture Creator, Aegis Living
February 21, 10:00 am
Notable Brand
Inner Sanctum | Win Without Pitching
Registration Coming Soon
February 21, 11:00 am
Inner Sanctum
Emerging Trend | Dan Lok
Dan Lok, Top Global Speaker
February 21, 11:00 am
Emerging Trend
Notable Brand | Philadelphia 76ers
Chris Heck, President, Philadelphia 76ers
February 21, 11:00 am
Notable Brand
Partner Session | Spiritleaf
Coming Soon
February 21, 11:00 am
Partner Session
Music
Musicians and marketers take the stage for panel discussions, presentations and performances, deep-diving into the ever-evolving intersection of brands and bands.
Night Gatherings
Immersive off-site sessions facilitated throughout the town of Banff, focused on specific topics such as cannabis, influencer marketing and music.
The Gathering
Feb 19 to 21, 2020
Banff, Canada